Film financing: the seemingly elusive holy grail of independent filmmaking that we all know we need but nobody seems to know how to get. In the old days financing meant hitting up the film markets in hopes that a distributor would find some potential in your project among the thousands of others out there, or begging for funds from private investors or equity firms. The last decade has brought some new advances that make raising funds for projects much more accessible to the average independent filmmaker, and one of the most valuable of these newer methods has been crowdfunding. Minneapolis Producer Ryan Strandjord is no stranger to the topic–in the past two and a half years he has managed crowdfunding campaigns for two different film projects and several food-industry related projects, raising a total of over $270,000 primarily through Kickstarter. In fact, one of his most recent projects, the Herbivorous Butcher, was featured in the New York Times. We talked to Ryan and he shared some of his best tips on how independent filmmakers can hack Kickstarter to raise funds and build an audience for their projects.
GFS: You’ve successfully raised funds for multiple projects over the last couple of years.